First Look: Toyota Land Cruiser 300 Hybrid
Announcement
Al Futtaim Toyota has announced the launch of the first-ever hybrid electric model in the Land Cruiser, the brand’s iconic SUV. The introduction of the new Land Cruiser Hybrid marks a significant milestone for both Al-Futtaim and Toyota Motor Corporation. The debut of this new model in the Middle East reflects the region’s strong connection to the Land Cruiser nameplate and the shift towards sustainable mobility.
Toyota Land Cruiser 300 Hybrid Specs and Features

The Land Cruiser 300 highlights Toyota’s continued commitment to environmental sustainability. It is the first hybrid model in the Land Cruiser’s history. Fusing electrified power with the series’ hallmark reliability, durability and rugged performance, the new model sets a new benchmark for hybrid off-road vehicles. Backed by Toyota’s 28 years of hybrid expertise, the Land Cruiser Hybrid combines electrified efficiency with the model’s signature strength and performance.
Let’s take a closer look at the features and specifications of the Land Cruiser 300 that define its next-generation performance and innovation.
Performance
The new Land Cruiser Hybrid features a 3.5-litre Twin Turbo V6 petrol engine paired with a parallel hybrid system. This highly advanced powertrain delivers a remarkable output of 457 hp and 790 Nm of torque, making it the most powerful Land Cruiser ever produced. The hybrid system not only enhances overall performance but also improves efficiency. This results in smoother power delivery and excellent throttle response.
With a 20% increase in torque and 40% improvement in accelerator response, the new Land Cruiser Hybrid’s engine delivers strong, responsive performance across all terrains. Simultaneously, the system enhances fuel economy and reduces emissions, in line with Toyota’s environmental objectives.
Extensive development and rigorous testing have been conducted across a variety of challenging global terrains to ensure the Land Cruiser Hybrid’s capability and reliability. This included real-world trials in the deserts, mudflats and mountainous regions of the UAE. Insights from Toyota’s experience in events like the Dakar Rally have enhanced the Land Cruiser Hybrid’s endurance and performance in extreme conditions.
Exterior

The exterior of the new Land Cruiser LC300 Hybrid is a bold expression of strength, functionality and modern sophistication. The new hybrid model is available in both VXR and GR-S trims. One of the key highlights of the hybrid model is the newly redesigned Hybrid Jet Black bumpers available on the VXR trim. Both trims display the Rear HYBRID Beyond Zero and Sides 457TT badges, signifying the vehicle’s electrified powertrain and Toyota’s commitment to sustainable innovation.
Interior
The interior of the Land Cruiser Hybrid is thoughtfully designed to deliver exceptional comfort and advanced functionality. Equipped with Hybrid battery cooling and Four-Zone Climate Control, it ensures a tailored climate experience for all occupants. Ventilated seats in both first and second rows further enhance comfort during every journey. Premium sport leather upholstery, powered seats with driver memory and powered third-row seating offer a refined blend of luxury, comfort and practicality.
The new Land Cruiser Hybrid’s cabin boasts premium finishes like aluminium door scuff plates, a leather or leather-and-wood steering wheel and a powered tilt and telescopic column. Additional conveniences include an auto-dimming rearview mirror and a 1500W (220V) AC inverter. The electric luggage door, equipped with a smart kick sensor, adds a final touch of convenience to the sophisticated and functional interior.
Infotainment System

The Land Cruiser Hybrid offers a combination of advanced infotainment features. A 12.3-inch multimedia display with AM/FM and DAB audio provides intuitive access to navigation and media. Steering wheel controls enable easy management of audio, voice and cruise functions. For rear passengers, an 11-inch entertainment display accompanied by Bluetooth headphones provides high-quality, personalised entertainment.
Safety Features
The Land Cruiser Hybrid is equipped with a comprehensive suite of advanced safety and driver-assistance technologies, such as:
- ISOFIX
- Side Airbags
- Curtain Airbags
- Driver Knee Airbag
- Brake Assist (BA)
- Anti-Lock Braking System (ABS)
- Vehicle Stability Control (VSC)
- Active Traction Control (ATRC)
- Pre-Collision System (PCS)
- Lane Departure Alert
- Lane Trace Assist (LTA)
- Dynamic Radar Cruise Control (DRCC)
- Blind Spot Monitor
- Parking Support Brake
- Parking Sensors (Front & Rear)
- Panoramic View Monitor
- Electric Parking Brake
- Electric Parking Brake with Hold
- Tyre Pressure Warning System (TPWS)
- Ecall (Emergency Call System)
- Crawl Control (CC)
- Multi-Terrain Select (MTS)
- Adaptive Variable Suspension (AVS)
- Electronic-Kinetic Dynamic Suspension System (E-KDSS)
- Trailer Sway Control
- Differential Lock (Front & Rear)
- Rear Torque Sensing LSD
- Daytime Running Lights (DRL)
- 3D Multi-Terrain Monitor
Land Cruiser 300 Hybrid Price in the UAE
The Land Cruiser 300 Hybrid blends rugged off-road performance, advanced safety and refined design. It is set to make a strong impression in the UAE market, with a starting price of AED 389,900.
FAQs
What engine powers the 2025 Toyota Land Cruiser 300 Hybrid?
The 2025 Toyota Land Cruiser 300 Hybrid is powered by a 3.5-litre twin-turbo V6 petrol engine paired with a parallel hybrid system.
How much horsepower does the Land Cruiser 300 Hybrid produce?
The Land Cruiser 300 Hybrid produces 457 hp and 790 Nm of torque.
What is the starting price of the 2025 Toyota Land Cruiser 300 Hybrid?
The 2025 Toyota Land Cruiser 300 Hybrid has a starting price of AED 389,900.
The launch of the new Land Cruiser 300 Hybrid marks a bold new chapter in Toyota’s legacy. It combines decades of off-road excellence with advanced hybrid technology and a focus on sustainability. As the first hybrid in the Land Cruiser lineup, the model delivers exceptional power, enhanced fuel efficiency and uncompromised durability.
If you want to explore more options from the brand, Toyota’s 2025 lineup in the UAE includes a range of vehicles that cater to diverse needs.
Stay informed about the latest car launches and automotive trends by following the UAE’s leading car blog.