Environmental concerns have shed light on electric vehicles. Although Tesla is the pioneer of electric cars, other auto brands have put significant efforts into producing more EVs. Polestar, a Swedish auto manufacturer is among the auto brands working exclusively on electric car designing. A little-known fact about Polestar is that it began in partnership with Volvo cars in 1996.
Let’s go through some unique and interesting facts about Polestar and how the Swedish auto company has evolved over its 25 years journey.
POLESTAR HISTORY AND FACTS
The Swedish automobile company had been part of Volvo’s factory team in the Touring Car Championships since 1996. In 2010, a Chinese company Geely Automotive bought the company. However, Volvo acquired the company again in 2015.
Polestar car models are known for their sporty appearance and performance. Moreover, their cars have modern safety features alongside better handling and electric motor responsiveness. Although it has been only 25 years since the company was founded, we have collected some fun facts about Polestar. Let’s go through them:
FOUNDATION OF THE COMPANY
In 1996, Volvo started a factory for the Swedish Touring Car Championship. However, 2005 took a turn around when Swedish motorsport specialists Cyan Racing team adopted the company and named it Polestar. Since then, Polestar has manufactured parts for Volvo’s racing cars, such as the S60.
In 2010, Polestar was bought by the Chinese automaker, Zhejiang Geely Holding Group, which is also Volvo’s parent company. That said, the Polestar car models are now manufactured in China and aiming to become a top rival to the EV pioneer, Tesla.
FIRST CAR
Polestar was an official partner of Volvo’s performance team. The Swedish auto brand made a concept prototype of Volvo’s C30 hatchback that won the Swedish Touring Car Title. The prototype boasted a 2.5-litre five-cylinder turbo engine producing around 450 hp and 510 N-m torque.
However, Polestar revealed its first official car, ‘Polestar 1’, a 4-seater coupe in 2017. It was a hybrid car producing 600 horsepower. That said, the car was equipped with a 2.0-litre 4-cylinder engine similar to Volvo’s XC90 T8. Besides, the car had twin electric motors providing a range of 150 kilometres when fully charged. Moreover, only 500 units were available in its first year of production.
MULTIPLE AWARDS
Polestar was manufacturing motorsport cars for Volvo. It won several championship awards such as the World Touring Car Championship driver’s and constructor’s titles in 2017. Although it has not been so long since the company started manufacturing its cars, it has managed multiple achievements.
Polestar 2 has already won over forty awards, such as Remarkable Innovation by Design, Product Innovation of the year, The Golden Bagel Award, and the IG Nobel Prize. The list goes beyond these achievements as the company has outperformed in the design innovation sector.
POLESTAR SPACES
Another fascinating fact about Polestar is that the company has not only brought innovation to its vehicles but has significantly changed the customer’s buying experience. Polestar Spaces are not like the regular showrooms. The Spaces are like art galleries where they exhibit their present car models and provide information about the components used in their vehicles.
Besides, there are no salespeople in the Polestar Spaces, making the place free from distraction. You can explore the Polestar cars at your own pace and find expert assistance only if needed. Other than that, interactive screens in their Spaces allow you to submit your queries to receive expert advice and knowledge about the products.
Currently, Polestar has around 130 retail locations and plans to expand to 160 by the end of 2022. In February 2022, the first Polestar Space opened in the Mall of the Emirates, Dubai. UAE customers can meet Polestar experts, take test drives and purchase Polestar 2 from their Space. The Polestar Space in Dubai currently sells the all-new 2022 model of Polestar 2 alongside the test drive.
EXPANSION OF THE SWEDISH AUTOMOBILE COMPANY
Polestar is constantly expanding. The company launched its 25th global market in 2022. In 2022, Polestar started its operations in six new countries including UAE, Kuwait, Ireland, Spain, Portugal, and Hong Kong. Moreover, Polestar has launched three different models in consecutive years, and there are more than 55,000 Polestar cars on the road globally.
PRESENT AND FUTURE CAR MODELS BY POLESTAR
One more interesting Polestar fact is its goal to achieve sustainability as part of its future mobility program. Currently, Polestar 1 and 2 are up for sale, and the company is ready to launch the Polestar 3 in the last quarter of 2022. That said, Polestar 3 will be the first electric SUV by the Swedish auto brand.
Other than that, the prototypes for Polestar 4 and 5 are in the advanced stages of design and development. Moreover, these Polestar cars are expected to launch in 2023 and 2024.
These were some unique facts about Polestar which is still new to the current market segment. Moreover, the brand is rising as it has implemented new design strategies according to the future of mobility. Furthermore, Polestar car models meet the UAE government’s future mobility strategies as the company aims to achieve zero carbon footprint from cars.
You can find Polestar vehicles or EVs by other car makers in the list of used cars for sale in the UAE.
To know more facts and history about different automotive brands and their popular vehicle models, keep following the UAE’s leading auto blog.
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