The automotive industry is home to various brands that have become popular worldwide. These brands play a significant role in shaping the perception of transportation and influencing how people move around the world. One such brand that holds prestigious value in the automotive industry is Infiniti.
Infiniti is synonymous with luxury and performance. Let’s explore some interesting Infiniti facts and learn more about this brand.
Brief History of Infiniti
Infiniti is the luxury division of the Japanese automaker Nissan. It debuted in 1989 to create vehicles that combine exquisite styling, advanced technology, and thrilling performance. Infiniti’s history encompasses many interesting events the brand witnessed to become a leading name.
The brand’s lineup includes a range of sedans, coupes, crossovers, and SUVs. Although the brand is not one of the oldest, it gradually ascended in the rankings. It is one of the reasons that Infiniti is positioned in the top most pre-owned luxury car makes of 2022.
Infiniti Facts
Infiniti is a brand that represents sophistication, innovation, and a passion for driving. Let’s talk about some interesting Infiniti facts and learn more about the car brand.
The shifting of global headquarters
Infiniti relocated a significant portion of its business activities from Yokohama to Hong Kong, establishing the city as its new global headquarters. Due to this change, Infiniti benefited from Hong Kong’s dynamic economy and favourable location in the centre of Asia. It opened up a wide range of options for the business to grow and succeed.
Partnership with Renault-Nissan-Mitsubishi
One of the renowned facts about Infiniti is that it is one of the car manufacturer-owned brands that come under the Renault-Nissan-Mitsubishi Alliance. It is the world’s largest automotive alliance, established in 1999, to promote the profitability and competitiveness of brands under them.
This partnership has resulted in the development of new car technologies for Infiniti, such as electric powertrains and autonomous driving features.
Japan’s Infiniti cars are not sold under the same name
Among the unknown facts about Infiniti, one fact is that the brand’s models are not sold under its name in Japan. The Infiniti models are rebranded as Nissan models, for instance, Infiniti Q50 is marketed as Nissan Skyline in Japan. Given that Nissan owns the luxury brand Infiniti and that the two are often kept apart in other regions, this is a unique fact about Infiniti.
First Infiniti car
Infiniti debuted in North America in November 1989, providing a selection of opulent vehicles that rapidly won over motorists. The Q45, M30, and G20 were among the first Infiniti models, and they were all distinguished by sleek designs, powerful motors, and luxurious interiors. Since then, Infiniti persists in building premium cars that combine performance, style and comfort.
A new naming convention for Infiniti models
One of the interesting Infiniti facts is that the brand introduced a new moniker for its vehicles. Infiniti has been using a new naming convention since December 2012 to differentiate between its car models.
For instance, the prefix ‘Q’ is used for all coupes and sedans. Whereas the prefix ‘QX’ is used for Infiniti’s SUVs and crossovers. The first Infiniti car released with the new moniker was the Infiniti Q50 which replaced Infiniti G for the 2014 model year.
That said, Infiniti has announced the launch of the all-new Infiniti Q50 2023 as a premium sedan with advanced technological features and excellent craftsmanship.
Infiniti logo
Like many meaningful car logos, the Infiniti brand logo features two lines that converge at a point, creating a stylised letter ‘I’. The lines in the logo represent a road stretching into the horizon, symbolising the brand’s commitment to pushing boundaries and exploring new possibilities.
Moreover, the Infiniti logo is a recognisable symbol of luxury and innovation in the automotive industry. It showcases a sleek, modern design which is reflective of the brand’s overall aesthetics.
Infiniti exited Formula 1
Among the historical facts about Infiniti, one is that the brand was a commercial sponsor for Red Bull. Later, Infiniti was promoted to title sponsor for Red Bull, increasing the brand’s exposure. In 2016, Infiniti’s interest in Formula 1 elevated as the brand signed a technical partnership with Renault F1 Team.
However, after ten years of involvement with Formula 1, Infiniti bid farewell to it to focus on improving the brand’s portfolio.
Infiniti appeared in Avengers: Infinity Wars
Infiniti teamed with Marvel Studios ‘Avengers: Infinity Wars’ to promote its all-new Infiniti QX50. It only makes sense that Infiniti would utilise the QX50 in a movie with a name almost identical to its own.
In Avengers: Infinity Wars, the director of S.H.I.E.L.D. Nick Fury was seen driving the Infiniti QX50 before he turned to dust while paging Captain Marvel.
That said, the all-new Infiniti QX50 2022 has been launched and is available for purchase at any of the Infiniti showrooms in the UAE.
These were some of the interesting Infiniti facts. The Infiniti history and facts reveal enthralling events the brand witnessed throughout its journey. All in all, Infiniti is one of the car brands that continue to push the boundaries of what’s possible in the automotive industry.
That said, while the brand continues to improve its portfolio with luxury vehicles, used Infiniti vehicles can be a viable option for car lovers. Browse these used Infiniti cars for sale in the UAE and find your ideal ride.
For more affordable options, you can also check out these used cars for sale in the UAE and select your ride from a plethora of listed vehicles.
Keep connected with dubizzle’s car blog for information on car brand history and facts.
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