First Look: The All-new Toyota Prado 2024
ANNOUNCEMENT
Al Futtaim Toyota has rolled out the next-generation Land Cruiser Prado in the UAE. The 4×4 model is all set to deliver off-roading dominance, reliability and rugged durability. What’s more, the 2024 Toyota Land Cruiser Prado is an all-rounder roader, ready to take functionality and drivability a step further.
Here are the specs and features of the Toyota Prado 2024 and what it has in store for us.
2024 Land Cruiser Prado Specifications and Features in the UAE
With a history that goes back to 1951, the Land Cruiser is a renowned name in the 4×4 category. Prado joined the Land Cruiser family almost three decades later, in 1985, as a lightweight and compact version. Since then, the model has delivered exceptional performance, spacious and practical interior and robust powertrains.
What’s more, the different generations of Toyota Prado have exhibited prowess and top-grade performance. These factors have contributed to the model’s popularity in the SUV segment. Keeping up with the legacy, here’s what Toyota Prado 2024 offers as it enters its fifth generation.
Toyota Prado 2024 – Performance Specs
The Land Cruiser Prado 2024 boasts a 2.4-litre inline four-cylinder turbo engine. It is paired with an eight-speed automatic transmission, delivering up to 267 horsepower and a torque of 430 Nm. Six car driving modes alongside a new Auto mode activates the Multi-Terrain Select feature.
Moreover, the 4×4 SUV offers an array of assistance features for off-roading such as a two differential lock system. These features allow the drivers, both beginners and experts, to make the most of their dune adventures.
The off-roading capabilities of the latest Prado are further enhanced by Electric Power Steering (EPS), Lane Steering Assist and Stabiliser Disconnect Mechanism. These help in smooth manoeuvring and handling stability.

Toyota Prado 2024 – Exterior Features
The exterior of the 2024 Land Cruiser Prado houses a new GA-F body-on-frame chassis for enhanced strength. What’s more, the SUV features a broad front fascia with a lowered hood. The car pillars have also been lowered along the belt, completing the model’s sleek yet rugged look.
With a sunroof and LED headlights, the Prado’s exterior exudes a broad silhouette. Buyers can select from two layouts of 18-inch alloy wheels to adorn their off-roader.
Also, there are 8 unique exterior colours for the all-new Toyota Prado 2024. Some of them are as follows:
- Platinum White Pearl MC
- Dark Grey
- Smoky Blue with a light grey roof
- Avant Garde Bronze ME
- Attitude Back MC
- Sand with a light grey roof
Toyota Prado 2024 – Interior Features

The interior of the 2024 Land Cruiser Prado comes with a keen focus on car ergonomics and a multitude of driver-friendly features. Its interior gives the feel of an open-air cabin. In addition, the SUV offers seating for up to seven passengers. It has ventilated seats in the front and second row that cater to a 60/40 split.
The second seats can recline while the third-row seating is foldable. There is also a tri-zone automatic AC system alongside the rear AC vents.
The interior comes with a choice of three colours: Black, Chateau or Dark Chestnut. All these features make the Toyota 2024 convenient, spacious and comfortable for all passengers.
Toyota Prado 2024 – Safety Features
The all-new Prado prioritises safety despite offering an adventurous ride. It comes equipped with Toyota Safety Sense, ensuring off-roading dominance on every trail. Some of the safety features of the new Prado are listed as follows:
- Pre-Collision System
- Dynamic Radar Cruise Control
- High Beam System
- Emergency Steering Assist

For occupant safety, the SUV has some of the following features:
- Rear Cross Traffic Alert
- Safe Exit Assist
- Brake Assist
- Blind Spot Monitor
- Drive Start Control
- 8 SRS airbags
Toyota Prado 2024 – Infotainment Features
Infotainment is another crucial arena for the new Toyota Prado. For a guaranteed fun-packed ride, the SUV features a 12.3-inch infotainment touchscreen with Apple CarPlay and Android Auto connectivity.
Not only that, it features a surround sound system with 10 speakers. A colour heads-up display, wireless charging and a 12.3-inch graphic colour metre are also some of the features standard on the 2024 model.

Toyota Prado 2024 – Price in the UAE
The starting price of the 2024 Toyota Land Cruiser Prado is AED 199,999 in the UAE. For further details, you can visit the various Toyota showrooms in the UAE.
FAQs
Why is Prado so popular?
The Toyota Prado is popular for its reliable performance, off-road capabilities and innovative features. Also, here are the differences between Toyota Land Cruiser and Prado for off-roading enthusiasts.
How much is Prado 2024 in the UAE?
The starting price of the 2024 Prado is AED 199,999 in the UAE.
Is a Prado a real 4WD?
Yes, the Toyota Prado is a real 4WD, designed for rough terrains.
That is all on the latest Toyota Prado 2024 and its set of features. Known for its durability and robust prowess, this latest model is ready to take sandy adventures to new heights. Also, to get your hands on the models’ other trims, consider these Toyota Prado new cars for sale in the UAE. Also, you can have a look at these Toyota Prado export cars for sale in the UAE.
You can also go through these used Toyota models for sale in the UAE for other cars by the brands.
To keep a tab on different car launches, the latest auto news and UAE’s traffic rules, keep reading dubizzle’s cars blog.
Cover image credits: Toyota’s official website