Bayerische Motoren Werke (BMW) is one of the largest and oldest automobile brands globally. The German auto brand designs and produces luxury cars with a sleek and sporty appearance. As one of the largest automobile manufacturers, the company owns several other car brands.
Since each company has unique products, the car brands under BMW possess the same quality. For instance, BMW itself has a lineup of motorsport and electric cars, whereas MINI boasts a lineup of luxury hatchbacks.
Since its establishment in 1917, BMW has come a long way. This German auto brand has a lineup of hi-tech cars with a long list of modern car features. Let’s go through what brands BMW own and why they are popular.
BMW Group Brands
The BMW Group is a German multinational automotive company that owns and produces vehicles under various brands. Here are the brands owned by the BMW Group:
BMW
The BMW brand is the flagship brand of the BMW Group and is known for producing luxury automobiles. Throughout BMW’s history, it’s well-known for its performance vehicles, innovative technology and high-quality craftsmanship. Besides, an interesting fact about BMW is that it has produced several supercars and electric vehicles throughout its journey of 100 years.
Car brands under BMW also include the following subsidiaries:
BMW Alpina
Alpina is a manufacturer that works closely with BMW to produce high-performance versions of BMW models with unique styling and enhanced performance characteristics. The company was founded in 1965. Moreover, in 2001, BMW launched the Alpina brand in the Middle East.
BMW Alpina ensures that all designs are sleek, with an aerodynamic exterior and ergonomically friendly interior. Besides, engines produced at Alpina are hand-assembled.
BMW M
Synonymous with fascinating high-performance and aerodynamic design, BMW M is a car brand producing cars with motorsport functionality. For instance, the brand launched its first-ever hybrid SUV, the all-new BMW XM, powered by a V8 engine paired with an electric motor.
BMW I
The BMW i is a sub-brand focused on producing sustainable car models. It includes BMW electric cars and plug-in hybrid vehicles.
You can find these electric car models and other luxury cars in the used BMWs in the UAE and contribute towards a sustainable and environmentally friendly mode of transportation.
Rolls-Royce
Rolls-Royce is a British luxury automobile brand that operates under the BMW Group. Founded in 1906 by Charles Rolls and Henry Royce, the company quickly gained a reputation for producing high-quality luxury vehicles known for their refinement, craftsmanship and attention to detail.
In 2003, BMW established a new subsidiary called Rolls-Royce Motor Cars Limited to handle the production and distribution of Rolls-Royce automobiles. This car brand under BMW currently offers a range of models, including:
- Phantom
- Ghost
- Wraith
- Dawn
- Cullinan
An interesting fact about Rolls Royce is that its vehicles are considered the symbol of prestige, success and wealth. For instance, Phantom IV is exclusive for royals and heads of the countries. Furthermore, you can explore the used Rolls-Royce in the UAE and drive an ultimate luxury car.
MINI
Another car brand under BMW is MINI. The MINI brand history dates back to the original small economy car produced by the British Motor Corporation (BMC) in 1959. BMW acquired the MINI brand in 1994 and subsequently launched a new generation of MINI models while preserving the brand’s unique character and design elements.
One of the fascinating facts about MINI is that it won many circuit racing championships. The brand’s distinctive design, customisation options and enjoyable driving dynamics have helped it maintain its popularity worldwide. If you are a fan of small economy cars, you can explore used MINIs in the UAE.
BMW Motorrad
BMW produced its first motorcycle in 1923. That said, Motorrad became the motorcycle brand owned by BMW. BMW Motorrad offers a diverse lineup of motorcycles, catering to different riding preferences and purposes. Besides, if you are interested in knowing how BMW’s naming system works and what each letter means, then go through with it.
It’s an interesting fact about BMW motorcycles that it was established for survival but became a premium brand later. You can explore these BMW motorbikes in the list of used motorcycles for sale in the UAE.
These were all the car brands under BMW, and each one is reputed for high-quality and modern features. BMW continues to be one of the largest automobile brands in the world, with the production of luxury cars and high-performance motorcycles.
Stay tuned to the dubizzle autos blog and learn more about the popular car brands in the world and their produced vehicle models.
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