Dubai continues to strengthen its position as a top retail, investment and lifestyle destination. Adding to the vision, the emirate just launched the ‘Win Your Home in Dubai’ initiative. The first-of-its-kind citywide initiative brings together major retail brands and the real estate sector, offering shoppers a chance to win exciting rewards.
Win Your Home in Dubai
The Dubai home giveaway campaign is launched by Dubai Festivals and Retail Establishment (DFRE), a part of the Dubai Department of Economy and Tourism (DET) and Dubai Chambers. The initiative allows residents and visitors to enter a draw for winning select types of properties by shopping across the participating outlets in the city.
The campaign will run for 12 weeks, starting from 22nd May to 30th August 2026. The Dubai shopping campaign 2026 aims to support the retail sector in the emirate while allowing participants a chance to win a property in one of the world’s leading cities.
How to Participate in the Win Your Home in Dubai Campaign
Eligible residents and visitors aged 18 and above can enter the lucky draw by spending AED 500 at any of the participating retail outlets across Dubai.
After spending the required amount, individuals must do the following:
- Scan the receipts via the QR code available at the digital kiosks in the participating stores.
- Upload the purchase receipt for entry validation.
Participants can increase their chances of winning with every additional spending of AED 500. Moreover, early participation means the entry will be included in all the remaining draws.
Properties Included in the Win Your Home in Dubai Campaign
The Dubai property giveaway initiative includes select types of apartments that will be awarded weekly. The properties are provided by Binghatti Developers, a prominent real estate company in Dubai.
Weekly Prize
11 studio apartments by Binghatti Developers. A new winner will get an apartment every week.
Grand Prize
A two-bedroom apartment by Binghatti Developers. The winner of the grand prize will be announced in the final draw on 30th August 2026.
Dubai Retail Campaign to Win a Home – Participating Brands
The campaign includes over 1,000 brands with more than 3,500 outlets spread across the city. The widespread participation showcases Dubai’s status as a preferred destination by leading brands.
The initiative coincides with three major shopping seasons in Dubai including Eid Al Adha, the 3 Day Super Sale and Dubai Summer Surprises. Visitors can enjoy amazing discounts and at the same time enter the draw to win a home in the city.
FAQs
What is the Win Your Home in Dubai campaign?
The ‘Win Your Home in Dubai’ is an initiative by DFRE and DET that allows eligible shoppers to enter a draw for winning properties in Dubai by spending AED 500 on select stores.
Who is eligible for the Win Your Home in Dubai initiative?
Residents and visitors in Dubai aged 18 and above are eligible to participate in the campaign.
How much do I need to spend to enter the draw?
You need to spend AED 500 at one of the participating brand outlets to enter the draw.
What happens if I spend more than AED 500?
Every additional spending of AED 500 earns shoppers another entry in the draw, increasing their chances of winning apartments in existing or new projects in Dubai.
There you have it, everything to know about the Dubai apartment giveaway 2026 campaign. The emirate frequently introduces initiatives like the best Ramadan Home competition, among others, to strengthen its position as a top retail, real estate and travel destination. The latest initiative supports the vision by allowing shoppers a lucrative opportunity of winning a property and enjoying the benefits of owning real estate in Dubai.
Stay tuned to dubizzle’s property blog for information about the latest campaigns and real estate opportunities.
